N-DUBZ to entend their brand?

Celebrity branding. You have to love it.  Except when it involves terrible combinations of celebrity and product.

The UK trade mark office have published an application for N-DUBZ covering a range of products, including CDs, clothing and entertainment services.  Pretty mainstream.  But we then get some slightly more fun products:

Crayons – Dappy’s writing instrument of choice?

Decorations for christmas trees – we all like a bit of bling at Christmas..

Paper napkins - who knows…

I was slightly disappointed they are not trying to protect their band name for rapping paper (or should that be BBBRRRRRAPPPP!!!ing paper) and that they haven’t covered belts – although having seen their jeans I can tell they don’t wear them. 

If you want to see it in its glory look here:  http://www.ipo.gov.uk/t-find-number?detailsrequested=C&trademark=2538207